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Thank you for taking the time to learn more about the California Consumer Privacy Act (CCPA) and your data rights at Gravitron. Below you will find frequently asked questions and answers to help you better understand what CCPA means for you.


What is CCPA?

The California Consumer Privacy Act (CCPA) is the first comprehensive data privacy law in the United States and provides specific data privacy rights to California residents.


When is CCPA effective?

CCPA takes effect on January 1, 2020.


What does CCPA mean to me?

(1) know what personal information is collected, used, shared, or sold; (2) delete collected personal information upon request, subject to certain exceptions; (3) opt-out of the sale of personal information; and (4) non-discrimination based on exercise of a California resident’s privacy rights.


I'm not a California resident, does CCPA apply to me?

CCPA only applies to California residents.


What personal information does Gravitron collect?

Gravitron collects information from you when you choose to provide it to us, such as when you make a purchase, create an account, sign up for our email list, provide a product review or rating, or otherwise contact us. The information we collect may include your name, billing and shipping address(es), email address, payment card information, phone number, birthdate, account username and password, and product rating or review. We may also use cookies, pixel tags, or other technologies to automatically or passively collect certain information in order to provide the most relevant and enjoyable brand experience when you use our website or interact with our emails and online advertisements. To learn more about all the ways in which we collect personal information, please review our privacy policy.


Why does Gravitron collect personal information?

Excellence in customer service is our number one priority. We want every customer to have a great experience every time they shop with us. We use customer data for various reasons described in our privacy policy in more detail, including to better understand our customers’ interests and preferences so we can personalize their experience both online and in stores: i.e., to help us deliver relevant information to them, to make sure they have seamless and streamlined shopping transactions, and to offer promotions on products and services they care most about, like our amazing birthday discount.


What happens if I request my data to be deleted?

Should a customer request their data be deleted, we will erase stored information that we have collected about you in our systems as required and subject to exceptions under the law. It is worth noting that erasure of customer data may affect our ability to provide relevant discounts, promotions or personalized marketing messages.


Does Gravitron sell personal information?

The CCPA provides California residents with the right to tell us not to “sell” your personal information. At Gravitron, “sales” as defined by California law may occur when we work with third party business partners that use tracking technologies to deliver advertisements on our behalf across the internet. These companies may collect information about your visits to our website and your interaction with our advertising and other communications. To learn more, please see our privacy policy.


How do I learn more about Gravitron's data privacy policy?


How do I make a CCPA request to opt-out of the sale of my personal information?

Click: [email protected]

Please note that if a customer requests to be opt-ed out, this does not apply to previously collected information and you may continue to receive targeted advertising related to Gravitron due to such previously collected information.


How do I make a CCPA request to disclose or delete my personal data? 

Click: [email protected]

Please give us your first and last name and what information you would like us to delete.


Can an agent, or someone other than myself, submit a CCPA request on my behalf?

Yes, if a valid notarized power of attorney is provided at the time the request is submitted.

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