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  • By Conor Scully
  • 2021-05-05 | May 05, 2021
  • comments : 24 comments
One of the core values we celebrate at GRAV is a virtue of our own construction: Gravitude. It means different things to different teammates, but we define it broadly as a spirit of gratitude and optimism. Inwardly, it manifests as thankfulness and positivity. Outwardly, you can tell someone has Gravitude when they take joy in their work.

Of course, it’s difficult to find meaning and joy in every moment of every day. Some days can leave you feeling disoriented and world weary. The essence of Gravitude is being willing to take every day anew and seize opportunities to shift emphasis from what’s wrong to what’s working. At GRAV, we hold that sort of “eyes turned skyward” attitude dear. We hire based on Gravitude. We evaluate based on Gravitude. We call out our peers for praise based on conspicuous displays of Gravitude.

As we enter the holiday season and prepare for the biggest sale of the year, there’s plenty to be grateful for. Leave us a Gravitude acrostic in the comments below, and you’ll get a chance to win a piece from the new Ultimate Hand Pipe Family, launching later this week. Here’s an example!

Gracious in difficulty
Revolutionary in success
Adaptive in a changing market
Vocal about our values
Indomitable spirit
Transformative design
Unwavering optimism
Destigmatizing the lifestyle
Exemplifying teamwork in all we do

Once you’ve posted where your Gravitude comes from, check out what makes our team grateful in this

Tags : Highlights


  • Conor on

    Congratulations to Bill Feczko, our Gravitude Acrostic Champion, in recognition of his persistence and breadth of subject matter! Thank you, Bill. We feel the love, and we’ll be in touch shortly regarding your prize! – Team GRAV

  • William Feczko on

    GRAVITUDE Acrostic

    G.ive people the benefit of the doubt
    R.each out & help those in need
    A.lways keep family & friends close to your heart
    V.iew every challenge as a new adventure
    I.mprove the lives of everyone who surrounds you
    T.ake time for yourself, & others, everyday, the gifts you have for the benefit of all
    D.on’t forget where you’re from or who helped you
    E.very day is a blank canvas, you decide what to paint!

    Thanks GRAV for making my smoking experience the best it can be!

  • Bill Feczko on

    Gravitude Acrostic

    G.enerosity not only in deed but also in spirit
    R.everence for the marvels all around us
    A.uthenticity, first always be true to oneself
    V.ision to see clearly what next must be done
    I.dealism makes us strive ever onward & higher
    T.hankfulness for the people & blessings in life
    U.nity as one nation we stand together
    D.etermination to live life fully with no regrets
    E.mpathy allows understanding & also forgiveness.

    Happy Holidays Grav! The Arcline & UHP series both look bomb. My 10” Gandalf already on the way.

  • Michael Canard on

    Give of yourself and receive riches beyond compare
    Rise above greed, hatred, ignorance and prejudice
    Always lend a helping hand to those in need
    Violence never accomplishes anything constructive
    Inner beauty is eternal it never fades away
    Don’t ever forget to live in the moment
    Everyday is a chance to do something Excellent

    Thanks Grav!

  • Kevin Lopez on

    Giving back to the people
    Raising the standards
    Articulating new ideas
    Verifying greatness
    Intriguing glass work
    Top of the line
    Undeniable quality
    Done with passion
    Elite craftsmanship

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